What are the ethical challenges regarding employees (i.e., diversity, discrimination, sexual harassment, privacy, employee theft, bad leadership, etc.) that Apple Inc. has faced over the past five to ten years and that they should prepare to face in the next five to ten years. Once a developed list of challenges is created, consider how having faced those challenges will impact and be impacted by the social cause you've selected.   Propose the findings on the ethical challenges faced by Apple Inc. in recent history and the near future. Analyze ways in which each challenge was (and/or could be) appropriately handled and areas for improvement. Evaluate the ethical/moral aspects of Apple Inc. that protected it from ethical challenges in the past and could protect it in the future. Assess how ethical challenges and handling of ethical challenges could positively or negatively impact the charitable cause are selected and how the selection of your social cause could positively or negatively impact Apple Inc. and its employees.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter4: Social Responsibility And Ethics In Marketing
Section4.2: Blue Bell Creameries Moo’ves Ahead After Listeria Crisis
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What are the ethical challenges regarding employees (i.e., diversity, discrimination, sexual harassment, privacy, employee theft, bad leadership, etc.) that Apple Inc. has faced over the past five to ten years and that they should prepare to face in the next five to ten years. Once a developed list of challenges is created, consider how having faced those challenges will impact and be impacted by the social cause you've selected.

 

  • Propose the findings on the ethical challenges faced by Apple Inc. in recent history and the near future.
  • Analyze ways in which each challenge was (and/or could be) appropriately handled and areas for improvement.
  • Evaluate the ethical/moral aspects of Apple Inc. that protected it from ethical challenges in the past and could protect it in the future.
  • Assess how ethical challenges and handling of ethical challenges could positively or negatively impact the charitable cause are selected and how the selection of your social cause could positively or negatively impact Apple Inc. and its employees.
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