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type a 3 page report about ur business idea of a *ice cream shop business* using the format that i have provided below

type a 3 page report about ur business idea of a *ice cream shop business* using the format that i have provided below

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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type a 3 page report about ur business idea of a *ice cream shop business* using the format that i have provided below

thanks for the help

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Telen man 1. Business Overview • Vision and Mission: What is the ultimate objective of your plan and how are you going to get there? •Describe your idea and business model: Who does what with whom how; who pays for it? • Financial value proposition: Why is this great idea from a monetary standpoint-for the people investing in the service or product; consumers? • Value proposition: What is your niche? Who are you selling to and why are they buying your product of service? II. Sustainability How does your idea include sustainability-social equity, the environment, economy and aesthetics? • • What principles and practices of sustainability are you including in your business model? Does your business model do one or more of the following: promote justice, invent innovative approaches/solutions to the environment and/or economic challenges, instill civility and grace in our communities? III. The Market • Customer Identification: who's paying for good or service; e.g. private consumer. • Market size, analysis and forecast: What is the need? • Industry analysis and forecast: Who else is delivering this service already? What is the outlook on this type of activity? SWOT analysis. •Your competitive advantage: What makes your business the best qualified/positioned to deliver the good or service you are proposing? IV. Financial Analysis • Funding sources: Where will the money actually come from for the activity? What funding already exists or is committed? • Budget with detailed projections through Year 1. • Discuss assumptions and capital requirements. V. Funding/next steps *How much funding/time does your plan require to get off the ground?
Transcribed Image Text:Telen man 1. Business Overview • Vision and Mission: What is the ultimate objective of your plan and how are you going to get there? •Describe your idea and business model: Who does what with whom how; who pays for it? • Financial value proposition: Why is this great idea from a monetary standpoint-for the people investing in the service or product; consumers? • Value proposition: What is your niche? Who are you selling to and why are they buying your product of service? II. Sustainability How does your idea include sustainability-social equity, the environment, economy and aesthetics? • • What principles and practices of sustainability are you including in your business model? Does your business model do one or more of the following: promote justice, invent innovative approaches/solutions to the environment and/or economic challenges, instill civility and grace in our communities? III. The Market • Customer Identification: who's paying for good or service; e.g. private consumer. • Market size, analysis and forecast: What is the need? • Industry analysis and forecast: Who else is delivering this service already? What is the outlook on this type of activity? SWOT analysis. •Your competitive advantage: What makes your business the best qualified/positioned to deliver the good or service you are proposing? IV. Financial Analysis • Funding sources: Where will the money actually come from for the activity? What funding already exists or is committed? • Budget with detailed projections through Year 1. • Discuss assumptions and capital requirements. V. Funding/next steps *How much funding/time does your plan require to get off the ground?
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