Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question
How would you create a flowchart about running a bakery?
Expert Solution
Step 1
What is Bakery Management?
Bakery management surrounds all tasks deliberate to control bakery operations. It may involve but is not limited to the following 10 macro-processes:
- Production planning and demand forecasting
- Raw materials and ingredients supply
- Production management(PM)
- Engineering and managment
- Plant personnel management
- Regular improvement
- Quality assurance
- Plant sanitation
- Plant economics maintenance, overall plant operation, and financial plan
- Support and strategic areas (R&D, bakery formulations)
All these processes must work closely in order to obtain the best results. Bakery management requires both experience and professional education. The best managers are those who listen, inspire and develop people to become future operation leaders.
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