Question       Business has moved quickly from bricks and mortar to clicks and bricks; broadcasting now includes interacting, and live streaming has become a universal service. To explore these ideas, you need only use them through your connected devices. One of the most significant challenges facing retailers today is orchestrating a seamless consumer experience across multiple channels, such as online, in-store, and hybrid models.   Can AI can be used in this field. What do you think?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter10: Digital Marketing And Social Networking
Section: Chapter Questions
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Business has moved quickly from bricks and mortar to clicks and bricks; broadcasting now includes interacting, and live streaming has become a universal service.

To explore these ideas, you need only use them through your connected devices. One of the most significant challenges facing retailers today is orchestrating a seamless consumer experience across multiple channels, such as online, in-store, and hybrid models. 

 Can AI can be used in this field. What do you think?

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