Question 1 Assess the strategic advantages and disadvantages of including hand sanitizer in Kinsip's  product mix. What are the opportunities and risks involved in marketing a product that differs from a company’s mainstream offerings?

Q: Describe three product features and each feature's associated customer benefits for Apple AirPods

A: The first feature to discuss is the 'Wireless Connectivity' of Apple AirPods. This feature allows…

Q: Marketing question: What are some of the approaches of positioning products and services ?

A: Concept Introduction Positioning is the process of creating a company's product or service and brand…

Q: Question 1  Which of the following types of consumer products tends to have the stronger brand…

A: Branding is the process of creating a distinct identity for a business or product in the minds of…

Q: Tahseen Poonawala strongly believe that his priority in life is to lead a “comfortable life.” This…

A: Consumer behavior can be described as the behavior or habit of a consumer which he shows while…

Q: Identify two examples of branding in financial services. (e.g. specific type of retail bank accounts…

A: Branding is crucial because it not only makes a positive impression on consumers but also helps your…

Q: Conduct market segmentation for "Aria" based on the SEG questions. How many segments would you…

A: Market segmentation is a vital aspect of modern marketing strategies. It involves dividing a…

Q: Chapter 9 discusses brand image and product positioning. Think about Macy’s and other…

A: Brand image and brand positioning are two different concepts that are related to efforts of…

Q: Based on the ad below, what type of marketing segmentations are being used? Please explain and no…

A: Introduction: market segmentation is a process of clustering target market into some specific…

Q: Discuss how foodpanda uses points-of-parity to establish brand image for its food, groceries and…

A: The foodpanda is one of the most popular brands regarding food delivery services and it has created…

Q: Answer the following questions in relation to that product: Aquaphor Baby Healing Ointment…

A: Please find the answer below.MARKETING MIX: The marketing mix is the collection of variables or…

Q: Which stages of the Product Life Cycle (PLC) is known to include a lot of advertising and public…

A: About the Product Life Cycle concept - The Product Life Cycle( PLC) refers to the stages that a…

Q: 1) hook/attention grabber for a face wash product 2) When you think about face wash two things that…

A: Face wash is a skin care product designed to cleanse the skin and remove dirt, oil, and impurities.…

Q: Prompt for students: Describe the following brands' relative positioning in their product…

A: Brand positioning is a strategy of creating and communicating the brand's advantages over competing…

Q: What role do post-purchase surveys and feedback mechanisms play in improving products and services?

A: Post-purchase surveys and feedback mechanisms play a pivotal role in shaping the success and growth…

Q: How the Colgate's toothpaste's packaging objectives, which is protect, communicate, and promote…

A: Packaging is the process of designing and producing package for the purpose of distribution,…

Q: As the marketing director for laptop manufacturer,you have been approached by your CEO suggesting…

A: Marketing covers a broad range of activities used to advertise and entice customers to buy your…

Q: what are the strenghts and weaknesses of apple watch product in the market?

A: Apple company is known for their Quality of their product. When company understand their strength…

Q: for effective and appropriate brand positioning, marketers are required to do three (3) basic things…

A: Brand positioning is important in the market to do it 3 main things need to be done as below Target…

Q: Please choose one of the following brands below. Consider what the brand essence and pillars for the…

A: Disclaimer: As per the Bartleby authoring guidelines, only the 1st three questions can be answered.…