Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Q1. Analyse on Branding Strategy and it’s importance
Q2. Explain and give examples the following
1.Brand equity models
2. Brand building block
3. Products
4. Environmental issue
Q3. What are the environmental issue about a brand.
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Explain and give examples the following
1.Brand equity models
2. Brand building block
3. Products
4. Environmental issue
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