cople generally do not know which products are reviewed by these e answer choices explain this behavior. e consumer ratings magazine must have a higher price for the issu

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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People are more likely to spend a lot of time doing internet research on reviews of new automobiles before buying a new car than they are to spend time doing
research on reviews of new pens and pencils before buying a new pen or pencil. VWhich of the following best explains this behavior?
O Because people generally do not know which products are reviewed by these consumer magazines.
O None of the answer choices explain this behavior.
O Because the consumer ratings magazine must have a higher price for the issue reviewing pens and pencils.
O Because the value of the information, in terms of avoiding a mistake on the purchase, is much higher for an automobile than for a pen or pencil, it is more worthwhile to gather this
information.
Transcribed Image Text:People are more likely to spend a lot of time doing internet research on reviews of new automobiles before buying a new car than they are to spend time doing research on reviews of new pens and pencils before buying a new pen or pencil. VWhich of the following best explains this behavior? O Because people generally do not know which products are reviewed by these consumer magazines. O None of the answer choices explain this behavior. O Because the consumer ratings magazine must have a higher price for the issue reviewing pens and pencils. O Because the value of the information, in terms of avoiding a mistake on the purchase, is much higher for an automobile than for a pen or pencil, it is more worthwhile to gather this information.
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