Betway SA20 to make a bigger impact on and off the field in season 2 Commissioner Graeme Smith's vision is for SA's premier domestic T20 League to become 'the biggest league outside India' 29 JANUARY 2024 10:00 Graeme Smith was the ultimate competitor on the field. The former Proteas men's captain always pushed himself and his team to the limit. It should therefore not have been a surprise that when Smith transitioned from the dressing room to the boardroom, he would bring that same competitive streak with him. This irrepressible force and his unrelenting passion for South African cricket is what drives him every day in his role as Betway SA20 commissioner. And, like a true leader, Smith has put together a team of exceptional individuals who have wholeheartedly bought into the vision of making the country's premier domestic T20 League "the biggest league outside India". Betway SA20 commissioner Graeme Smith's vision is to make the country's premier domestic T20 League 'the biggest league outside India' Much like his captaincy, which was thrust on him at only 23 years old, Smith's habit of turning everything he touches into gold is already materialising. Betway SA20 season 1 was an extraordinary success story. It reinvigorated the spirit of cricket within SA with spectators packing out the six stadiums around the country. This was not achieved by chance. Smith and his team identified critical role players in the South African sporting landscape, and none was bigger than local television broadcaster SuperSport. "It was a proud moment to get the league off the ground, to have the right people in the room ready to sign off on the vision. We built a shareholding outside the federation for the first time ever, with Cricket SA still being the majority as the licensee of cricket in the country. But it was a really strong broadcast deal with SuperSport that formed the base of building the product," said Smith. Source: https://www.businesslive.co.za/bd/sport/2024-01-29-native-betway-sa20-to-make-a-bigger-impact-on-and-off-the- field-in-season-2/ The extract above states SA20 has done well compared to previous T20 ventures that CSA implemented. This case highlights the need for proper vision and execution for such ventures and also constant attention to strategy change management and execution to stay relevant in the industry. Complete a strategic review of CSA's T20 ventures and what they need to do in future to stay relevant. As part of your new role, as a strategy consultant and member of the steering committee, CSA's SA20 has tasked you with conducting future research on the prevailing landscape for SA20 and providing strategic guidance to realise the SA20 vision based on the subsection numbering given below: QUESTION ONE Marks Introduction: Must include an overview and background on SA20 and previous CSA T20 ventures: 7 1.1 Assess what were the pitfalls that led to the failure of the first two CSA T20 league failures, namely the Global T20 and the Mzanzi Cricket League 10