Principles Of Operations Management
Principles Of Operations Management
11th Edition
ISBN: 9780135173930
Author: RENDER, Barry, HEIZER, Jay, Munson, Chuck
Publisher: Pearson,
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Chapter 2, Problem 1.3VC
Summary Introduction

Case summary:

RM Company is one of 10 largest power-boat manufacturers in US Country. They achieve their mission of providing luxury boats to worldwide customers through their approach of differentiation. The sales increase in the states indicates that the strategy is working.

RM Company involves in continuous innovation with the help of computer-aided designing, high quality molds and their constant monitoring for quality. RM Company also closely interacts with their suppliers to ensure that the supplier parts are also of good quality.

Their product line is 22 boats ranging from 19 feet to 44 feet long boats. TK Person, the VP of the company says “We build boats” but we are in the ‘fun’ business. He states that the competition is not limited to the other 300 competitors but also other family entertainment like home theaters, internet etc.

RM Company has also joined the ABB association. They are able to sustain their position in the market with the economies of scope approach in procurement.

To define: The strategy of the company.

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Negotiators can gain several benefits from using the strategy of multiple equivalent simultaneous offers. By offering multiple options it reduces the chance of rejection. It also improves the chances of reaching reaching an agreement. By presenting multiple offers, it shows you are flexible.  agree with the post
Negotiators can gain several benefits from using the strategy of multiple equivalent simultaneous offers. By offering multiple options it reduces the chance of rejection. It also improves the chances of reaching reaching an agreement. By presenting multiple offers, it shows you are flexible.  disagree with this post or add on to the post
The strategy of Multiple Equivalent Simultaneous Offers involves presenting several equally valuable options to the other party during negotiations. This approach benefits negotiators by creating flexibility and increasing the chances of finding a mutually agreeable solution. By offering multiple options, negotiators show that they are open to compromise, which can build trust and make the negotiation process smoother. It also helps avoid getting stuck on one issue, as the other party can choose from several alternatives that meet their needs. In my experience, using MESOs in a work negotiation helped both parties reach an agreement more quickly because each option was carefully thought out to address different needs, and this made it easier for us to settle on one that worked for both sides. This strategy can also reveal what is most important to the other party, helping negotiators understand their priorities better. agree or disagree with the post
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