Understanding Business
Understanding Business
11th Edition
ISBN: 9780078023163
Author: William G Nickels, James McHugh, Susan McHugh
Publisher: McGraw-Hill Education
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Chapter 13.6, Problem 7TP
Summary Introduction

To determine: The meaning of consumer market and business-to-business market.

Introduction:

A market consists of people with unsatisfied wants and needs, who have both resources and the willingness to buy the product or a service.

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