Foundations of Business (Standalone Book) (MindTap Course List)
5th Edition
ISBN: 9781305511064
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
expand_more
expand_more
format_list_bulleted
Concept explainers
Question
Chapter 13, Problem 8DQ
Summary Introduction
To determine: The situations in which a producer use agents or commission merchants rather than its sales offices or branches.
Introduction: Sales promotion is utilized to portray a stronger and faster purchasing reaction from the purchaser. They additionally help in featuring item offers which are short run and furthermore give a lift to the falling deals.
Expert Solution & Answer
Trending nowThis is a popular solution!
Students have asked these similar questions
What would be the benefits of using selective distribution instead of intensive or exclusive distribution?
What role do marketing channels play in the distribution of products or services? How can companies choose the right distribution channels?
If you were to sell a highly perishable low-priced product, such as ice cream sticks for a broad market, what would be your considerations for your distribution system? What would be your likely recommended distribution price?
Chapter 13 Solutions
Foundations of Business (Standalone Book) (MindTap Course List)
Ch. 13.1B - Prob. 1CCCh. 13.1B - Prob. 2CCCh. 13.1B - Prob. 3CCCh. 13.2 - Prob. 1CCCh. 13.2 - Prob. 2CCCh. 13.3B - Prob. 1CCCh. 13.3B - Prob. 2CCCh. 13.4C - Prob. 1CCCh. 13.4C - Prob. 2CCCh. 13.4C - Prob. 3CC
Ch. 13.5E - Prob. 1CCCh. 13.5E - Prob. 2CCCh. 13.5E - Prob. 3CCCh. 13.5E - Prob. 4CCCh. 13.6 - Prob. 1CCCh. 13.6 - Prob. 2CCCh. 13.7 - Prob. 1CCCh. 13.7 - Prob. 2CCCh. 13.8D - Prob. 1CCCh. 13.8D - Prob. 2CCCh. 13.9C - Prob. 1CCCh. 13.9C - Prob. 2CCCh. 13.9C - Prob. 3CCCh. 13.10C - Prob. 1CCCh. 13.10C - Prob. 2CCCh. 13.10C - Prob. 3CCCh. 13.11B - Prob. 1CCCh. 13.11B - Prob. 2CCCh. 13.11B - Prob. 3CCCh. 13 - Prob. 1DQCh. 13 - Prob. 2DQCh. 13 - Prob. 3DQCh. 13 - Prob. 4DQCh. 13 - Prob. 5DQCh. 13 - Prob. 6DQCh. 13 - Prob. 7DQCh. 13 - Prob. 8DQCh. 13 - Prob. 9DQCh. 13 - Prob. 10DQCh. 13 - Prob. 11DQCh. 13 - Prob. 12DQCh. 13 - Prob. 13DQCh. 13 - Prob. 14DQCh. 13 - Prob. 15DQCh. 13 - Prob. 16DQ
Knowledge Booster
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.Similar questions
- When a salesperson is determining which intermediaries to rely on for help, they are focusing on which element in the marketing mix?arrow_forwardWhich major functions does physical distribution include?arrow_forwardGive an example of a specific United States company that uses couponing in its marketing strategy.arrow_forward
- Understand the key objectives of any supply management function?arrow_forwardCan you market unsought goods?if so, how?arrow_forwardSales organization consists of human beings or persons working together for the effective marketing of products manufactured by the firm or the products purchased for resale. Sales organisation co-ordinates the efforts of members of a group to bring about a desirable result. Elaborate on the following topics : provide critically explanation and support your answer with examples.arrow_forward
- Give your own example of general types of marketing intermediaries (one example per type).arrow_forwardIdentify and explain the marketing management philosophy which implies that products and services are bought not merely because of their quality or brand name, but because they satisfy a specific need of a customer?arrow_forwardMarketing is a process that adds value to products; True or Falsearrow_forward
arrow_back_ios
arrow_forward_ios
Recommended textbooks for you
- MarketingMarketingISBN:9780357033791Author:Pride, William MPublisher:South Western Educational PublishingFoundations of Business (MindTap Course List)MarketingISBN:9781337386920Author:William M. Pride, Robert J. Hughes, Jack R. KapoorPublisher:Cengage LearningFoundations of Business - Standalone book (MindTa...MarketingISBN:9781285193946Author:William M. Pride, Robert J. Hughes, Jack R. KapoorPublisher:Cengage Learning
Marketing
Marketing
ISBN:9780357033791
Author:Pride, William M
Publisher:South Western Educational Publishing
Foundations of Business (MindTap Course List)
Marketing
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:Cengage Learning
Foundations of Business - Standalone book (MindTa...
Marketing
ISBN:9781285193946
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:Cengage Learning