Foundations of Business (Standalone Book) (MindTap Course List)
Foundations of Business (Standalone Book) (MindTap Course List)
5th Edition
ISBN: 9781305511064
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
Question
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Chapter 13.11B, Problem 3CC
Summary Introduction

To determine: The four common types of publicity.

Introduction: Publicity is the action of expanding the mindfulness about a man, item or benefit and to catch the eye of the group is known as publicity. It is an approach to extend an organization before the prospective customer.

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Students have asked these similar questions
How do publicity and advertising differ? How are they related?
DISCUSS THE DIFFERENT FORMS OF PUBLICITY YOU COULD USE TO OBTAIN PUBLICITY FOR THE NEW COMPANY.
What are the limitations or challenges present in sales promotion ?
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