Foundations of Business (Standalone Book) (MindTap Course List)
Foundations of Business (Standalone Book) (MindTap Course List)
5th Edition
ISBN: 9781305511064
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
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Chapter 13.9C, Problem 1CC
Summary Introduction

To determine: The advantages and disadvantages of using personal selling.

Introduction: Personal Selling is a procedure where an individual sales representative offers an item, service or answer for a customer in the wake of meeting in person.

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What are the goals of personal selling .
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