International Business: The Challenges of Globalization (8th Edition)
8th Edition
ISBN: 9780133866247
Author: John J. Wild, Kenneth L. Wild
Publisher: PEARSON
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Chapter 12, Problem 5EC
Summary Introduction
To Explain:
Reason for codes to be created by the QRCA and other
Introduction:
There are many market research firms around the world. These firms do the market research and create a standard code of conduct. All the organization around the world is supposed to follow a standard operational code. This research organization helps those firms in doing so.
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International Business: The Challenges of Globalization (8th Edition)
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