Marketing: An Introduction (12th Edition)
12th Edition
ISBN: 9780133451276
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 12, Problem 12.19MML
Summary Introduction
To determine: The complete writing assignment for this chapter.
Introduction:
Promotion tools are the marketing communication mix which the companies use to build customer relationship, involve customer, and communicate the customer value.
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Chapter 12 Solutions
Marketing: An Introduction (12th Edition)
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