Excellence in Business Communication (12th Edition)
Excellence in Business Communication (12th Edition)
12th Edition
ISBN: 9780134319056
Author: John V. Thill, Courtland L. Bovee
Publisher: PEARSON
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Chapter 10, Problem 12LOC
Summary Introduction

To determine:

The result of prioritizing which features and benefits to write about.

Introduction:

When you prioritize on what points you are going to talk about, it is important to first base on which ideas have more gravity within them. Then one must think which agenda will create a flow and be easier for the audience to grasp.

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