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To determine
Subject line to convince the team to install wireless networking.
Introduction
AIDA model:
The most effective model accepted as the way to organize persuasive messages. It stands for Attention (engage the audience to encourage hearing the idea), Interest (Emphasizing the relevance of the message), Desire (motivating the audience to accept the change by creating the spark needed), and Action (aiding the process of execution and to emphasize the benefits). AIDA method can be used with both direct and indirect speech depending on the purpose of the message which could be either to grab the attention of the reader or to highlight the subject.
Persuasion is an attempt to change someone’s beliefs, attitude, and the actions as a result of that.
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Chapter 10 Solutions
Excellence in Business Communication (12th Edition)
- Apsara Beverages Co. uses process costing to account for the production of bottled sports drinks. Direct materials are added at the beginning of the process, and conversion costs are incurred uniformly throughout the process. Equivalent units have been calculated to be 21,600 units for materials and 18,000 units for conversion costs. Beginning inventory consisted of $13,500 in materials and $7,200 in conversion costs. May costs were $62,400 for materials and $72,000 for conversion costs. The ending inventory still in process was 7,000 units (100% complete for materials, 50% for conversion). The cost per equivalent unit for materials using the weighted-average method would be____.helparrow_forwardTidewell Corporation charges manufacturing overheadarrow_forwardHow much profit does the companyarrow_forward
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