Excellence in Business Communication (12th Edition)
Excellence in Business Communication (12th Edition)
12th Edition
ISBN: 9780134319056
Author: John V. Thill, Courtland L. Bovee
Publisher: PEARSON
Question
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Chapter 10, Problem 10.11E
Summary Introduction

To critically think about:

The message strategy suitable for a situation where an announcement that describes the plan to invite back 50 employees who were laid back earlier that year.

Introduction:

Routine business messages:

In business communication, the routine messages check the “who, what, where, when, why, and, how” in an operation. This includes areas such as order confirmations, bug reports, contract terms, etc.

Positive business messages:

Includes the positivity in a business communication by being clear, encouraging, considerate, and straight to the point. This makes sure that the receiver interprets the intended message sent accurately and with a good mindset.

Negative business messages:

Messages that include delivering a bad news, making sure the receiver accepts the news, maintaining the benevolence of the reader, maintaining company reputation, and minimizing future correspondence on the matter.

Persuasive business messages:

Includes a situation where an attempt at changing someone’s attitudes, beliefs, or action is in consideration. These have a complex mix of listening, speaking, and tweaking the messages to align with the motivations of the audience.

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