MARKETING:REAL PEOPLE,REAL CHOICES
10th Edition
ISBN: 9780135199893
Author: Solomon
Publisher: RENT PEARS
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Chapter 1, Problem 37C
Summary Introduction
To explain: Corporate social responsibility used by CC Company which is not harmful to consumers.
Introduction: Corporate social responsibility means the self-regulatory body which run under the company policies. It actually helps the society where it works; it is socially accountable to itself, its stakeholders and the general public.
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MARKETING:REAL PEOPLE,REAL CHOICES
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