OM6     ONLINE-LMS INTEGRATED ACCESS
OM6 ONLINE-LMS INTEGRATED ACCESS
6th Edition
ISBN: 9781337118323
Author: Collier
Publisher: CENGAGE L
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Chapter 1, Problem 1CQD
Summary Introduction

Case Summary: Z is a Las Vegas-based online retailer that has been cited in fortune’s list of the Best Companies to Work for and Fast Company’s list of the world’s most innovative companies.

Interpretation: The customer benefit package that Z provides Goods or Services.

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