yOu want to promote an upcoming event to the public. Which method would best get your message to the media? Select one: a. newsletter b. news release c. op-ed article d. press conference

Q: _____ refers to communication by marketers that informs, persuades, and reminds potential buyers of…

A: In the dynamic world of marketing and business, effective communication is a cornerstone of success.…

Q: Which of the following reflects the concept of "Content Marketing"? O A. Creating a unique…

A: Content Marketing is a form of marketing focused on creating, publishing and distributing content…

Q: 17 Coupons, contests and demonstrations are examples of __________: Select one: a. Sales promotion…

A: Answer a). Sales promotion   Samples, coupons, premiums, contests, and rebates are examples of…

Q: An external communication that combines the look of an article with the focused message of an ad is…

A: Advertisement can be defined as the means or process of passing the information and knowledge of a…

Q: 2. RETAIL: You are creating advertising in order to draw people to a store to shop for paint. I want…

A: For a company to sell its products or services to its target audience, only understanding their…

Q: 1. Integrated Marketing Communications is the coordination of all or some of the six promotional…

A: Explanation:- Customer satisfaction, often known as live vox, is the spoken transmission of…

Q: aded in the email? -out mechanism. ail account in "From"

A: Email marketing is a technique in the digital marketing domain where in the marketers passes on the…

Q: 5. Which of the following is not the functions of public relations (PR) in marketing? A. Publicizing…

A: Public Relations (PR) in marketing involves managing the spread of information between an individual…

Q: 11 What does an advertiser need to do in order to conduct an A/B test on ad copy (e.g. ad…

A: An A/B testing also known as split testing is a method in which a digital marketer can compare two…

Q: As technology continues to evolve, _______ play(s) a very important role in how marketers decide to…

A: A promotional mix is a combination of elements used to promote a product/service. These elements…

Q: When users click on a display ad, the landing page should match the ad's:   A) Value proposition B)…

A: Display advertising is a popular form of online advertising that involves creating visually…

Q: Reach, frequency, cost of contact et al.,are decisions most relevant to: O A. Creative execution B.…

A: * Option Selection - Option A , Creative Execution.   * Explanation -The reach , frequency and cost…

Q: How do you organize a message to that type of audience? What is the best way to get the message to…

A: Every business communicator faces the challenge of condensing complex, closely related ideas into a…

Q: A firm "tweaks" its 2020 car lineup by adding additional horsepower to each model. Otherwise, there…

A: In the given case, the Price "P" of the marketing mix would slightly alter when the car lineup is…

Q: Which of the following is NOT a requirement for a successful product placement campaign? A.…

A: Product placement - It is a marketing strategy in which references to certain products are tied up…

Q: Brendy's] Brendy's Ice Cream offers a loyalty program in which customers are given a small card to…

A: Customer loyalty programs are programs that are conducted for customers that purchase from the…

Q: The _____ is the combination of advertising, personal selling, sales promotion, social media, and…

A: The strategic combination of various promotional tools and techniques forms what is known as the…

Q: The Role of Personal Selling and Sales Promotion in the Promotion Mix Question Content Area…

A: Personal Selling - It is one of the promotional strategies employed by marketers to inform, attract,…