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You own a company in the pet care industry. Your company is a mobile pet grooming company. Your company has multiple vans with grooming equipment. You travel to each customer's house and groom their pet in your van. With this information, answer the question below. 1a. Why chose this product, including why you think there is a market need or demand for the product, and what makes you personally interested in working with this product 1b. An initial SWOT analysis for this product in bullet point form with at least three examples of each category (12 total) and a brief explanation of each 1c. Your preliminary thoughts on your target market, detailing key geographic, demographic, psychographic, and behavioral traits

You own a company in the pet care industry. Your company is a mobile pet grooming company. Your company has multiple vans with grooming equipment. You travel to each customer's house and groom their pet in your van. With this information, answer the question below. 1a. Why chose this product, including why you think there is a market need or demand for the product, and what makes you personally interested in working with this product 1b. An initial SWOT analysis for this product in bullet point form with at least three examples of each category (12 total) and a brief explanation of each 1c. Your preliminary thoughts on your target market, detailing key geographic, demographic, psychographic, and behavioral traits

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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You own a company in the pet care industry. Your company is a mobile pet grooming company. Your company has multiple vans with grooming equipment. You travel to each customer's house and groom their pet in your van. With this information, answer the question below.

1a. Why chose this product, including why you think there is a market need or demand for the product, and what makes you personally interested in working with this product

1b. An initial SWOT analysis for this product in bullet point form with at least three examples of each category (12 total) and a brief explanation of each

1c. Your preliminary thoughts on your target market, detailing key geographic, demographic, psychographic, and behavioral traits

 

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