You and three college friends have decided to launch an online business selling clothes college students wear—T-shirts, shorts, sweats, and so on. You plan to use Facebook ads. What “likes” or interests do (a) college men and (b) college women have that might help you in planning your Facebook strategy?
You and three college friends have decided to launch an online business selling clothes college students wear—T-shirts, shorts, sweats, and so on. You plan to use Facebook ads. What “likes” or interests do (a) college men and (b) college women have that might help you in planning your Facebook strategy?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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You and three college friends have decided to
launch an online business selling clothes college
students wear—T-shirts, shorts, sweats, and so on.
You plan to use Facebook ads. What “likes” or interests do (a) college men and (b) college women have
that might help you in planning your Facebook
strategy?
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