Which of the following statements accurately describes the macro-environment? Group of answer choices Despite public alarm, the disparity in wealth has had little impact on basic marketing. Laws and restrictions on elements of the marketing mix have been decreasing slowly in recent years. The paradox of technology means that specific technologies become less valuable the more people use it. Trends related to customers are the most important element.
Which of the following statements accurately describes the macro-environment? Group of answer choices Despite public alarm, the disparity in wealth has had little impact on basic marketing. Laws and restrictions on elements of the marketing mix have been decreasing slowly in recent years. The paradox of technology means that specific technologies become less valuable the more people use it. Trends related to customers are the most important element.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Which of the following statements accurately describes the macro-environment?
Group of answer choices
Despite public alarm, the disparity in wealth has had little impact on basic marketing.
Laws and restrictions on elements of the marketing mix have been decreasing slowly in recent years.
The paradox of technology means that specific technologies become less valuable the more people use it.
Trends related to customers are the most important element.
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