What methods would you suggest to assess the potential commercial success for the following new products? (a) a new, improved ketchup; (b) a three-dimensional television system that took the company 10 years to develop; and (c) a new children’s toy on which the company holds a patent

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Buying

Buying is the activity that involves acquiring something of value in exchange for an asset. The acquisition could be goods or/and services. During the buying process, the exchange of value takes place between two or more parties. For instance, if you are offered a present from your relative, it can not be termed “buying” as value exchange is only from one side. Therefore, any form of gifting is not considered buying. The most common medium of exchange to facilitate buying is currency.