- What comes to your mind when you listen the word Frutika Juice?
- Does the taste of Frutika Juice unique? How is it compare to other brands?
- Who are their target customers?
- What kind of promotions Frutika Juice do? Do you remember any advertisement?
- What message they want to give through their ads?
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A marketing strategy can be defined as a plan formulated by a company to use its limited resources in efficient achievement of organizational objectives of increasing sales. Through a marketing strategy, the company aims to make policies that help it to reach its most potential customer.
A complete marketing strategy consists of some major components. These components are like the details of the target market, how to reach them, the value proposition used by the company, the offerings made by the company, and the central and marketing objectives of the company.
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