The following measures belong to one of four perspectives on the balanced scorecard. Identify the perspective appropriate for each measure listed 1 Return on investment a. financial b. customer c. process d. learning and growth 2 Time to market a. financial b. customer c. process d. learning and growth 3 Number of new customers a. financial b. customer c. process d. learning and growth 4 Percentage of revenues from new sources a. financial b. customer c. process d. learning and growth 5 Quality costs a. financial b. customer c. process d. learning and growth 6 Employee productivity a. financial b. customer c. process d. learning and growth

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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The following measures belong to one of four perspectives on the balanced scorecard. Identify the perspective appropriate for each measure listed


1 Return on investment
a. financial
b. customer
c. process
d. learning and growth


2 Time to market
a. financial
b. customer
c. process
d. learning and growth


3 Number of new customers
a. financial
b. customer
c. process
d. learning and growth


4 Percentage of revenues from new sources
a. financial
b. customer
c. process
d. learning and growth


5 Quality costs
a. financial
b. customer
c. process
d. learning and growth


6 Employee productivity
a. financial
b. customer
c. process
d. learning and growth

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