That Boston Consulting Group (BCG) is a great place to work - all about strategy consulting. They developed the BCG Matrix - what a great tool to analyze any business or products - got to love that dog category. Below which is the MOST IMPORTANT benefit of the BCG Matrix? Gives us a tool to use with the Product Development Life Cycle on an as needed basis Provides us a way to understand market concentration against market growth rates Managers use it exclusively to eliminate underperforming products Guides the allocation of scarce resources among competing products or business units Sorts organizational business units into 4 key growth categories
That Boston Consulting Group (BCG) is a great place to work - all about strategy consulting. They developed the BCG Matrix - what a great tool to analyze any business or products - got to love that dog category. Below which is the MOST IMPORTANT benefit of the BCG Matrix? Gives us a tool to use with the Product Development Life Cycle on an as needed basis Provides us a way to understand market concentration against market growth rates Managers use it exclusively to eliminate underperforming products Guides the allocation of scarce resources among competing products or business units Sorts organizational business units into 4 key growth categories
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Step 1: Define BCG matrix
BCG matrix refers to a tool that can assist in portfolio analysis and is mainly introduced for assisting organizations in strategic planning. The tool mainly analyzes the organization or units or its products based on their growth and market share.
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