Share an example of an org or brand that experienced a crisis or ethical dilemma in the last 3 years. Briefly explain the situation in your words and post a link to an article about the crisis --or, post a link to press release, video of a public statement about the crisis from the org's PR person or other key personnel on behalf of the org (e.g., the CEO).
- Share an example of an org or brand that experienced a crisis or ethical dilemma in the last 3 years. Briefly explain the situation in your words and post a link to an article about the crisis --or, post a link to press release, video of a public statement about the crisis from the org's PR person or other key personnel on behalf of the org (e.g., the CEO).
- How did the org communicate about the crisis? According to the crisis best practices you learned about in this week's module, were they effective?what you would have done to prevent, manage, or resolve the situation through communication activities?
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An ethical dilemma occurs when an individual or organization is presented with a difficult moral decision between two or more contradictory options, each of which may have ethical implications or consequences. These quandaries frequently entail contradictory ideals, beliefs, or duties, making it difficult to decide the morally correct course of action. Ethical quandaries can emerge in a variety of circumstances, including personal life, business, healthcare, and other professional professions, and they necessitate careful consideration of the potential ethical, social, and practical ramifications of one's decisions.
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