technologY The Market for Glasses Example 1 update: Recently there have been several companies bought up sma companies hav selling glasses online direct to consumers companies. for as little as $7. Some even offer a subscription plan where you get a new pair Google bought of glasses every month. Zenni Optical Ring. Now Nest recently started advertising online and using use than other celebrity spokespeople to enhance their brand. Zenni optical has sold over 20 million pairs by a major tech of glasses and is growing. Along with EyeBuyDirect, Zeelool, and GlassessUSA they can use Al much easier wa Ring now have popular tv show media Choose one of the examples 1. How is this market changing? 2. What market structure might it be in the future? 3. What effect might this have on producers and consumers

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The Market for
Home Security
Cameras Example 2
update: In the last
few years, major
technology
companies have
Matte Black
Rectengle
Eynglasses Onine
$9.00
Zenni Square
Prescription
Gilasses Back
Rx Glasses Ottoto
Waterloo Aralablie
wh Blue Light.
$35.20
GlaesestSA.com
Meris Metal
Eyeglass Frames
Rimiess Cuting
$29.68
VS
S6.95
EyeBuyDirect.com
Zanni Optical
Wish
ring
The Market for Glasses Example 1 update:
Recently there have been several companies bought up small home "smart" device
selling glasses online direct to consumers
companies.
for as little as $7. Some even offer a
subscription plan where you get a new pair Google bought up Nest and Amazon bought
of glasses every month. Zenni Optical
recently started advertising online and using use than other home security products since
celebrity spokespeople to enhance their
brand.
Ring. Now Nest and Ring are much easier to
they can use Alexa and "Hey Google." in a
much easier way than producers not owned
Zenni optical has sold over 20 million pairs by a major technology company. Nest and
of glasses and is growing. Along with
EyeBuyDirect, Zeelool, and GlassessUSA
Ring now have advertisements during
popular tv shows and on various social
media
Choose one of the examples
1. How is this market changing?
2. What market structure might it be in the future?
3. What effect might this have on producers and consumers?
Transcribed Image Text:The Market for Home Security Cameras Example 2 update: In the last few years, major technology companies have Matte Black Rectengle Eynglasses Onine $9.00 Zenni Square Prescription Gilasses Back Rx Glasses Ottoto Waterloo Aralablie wh Blue Light. $35.20 GlaesestSA.com Meris Metal Eyeglass Frames Rimiess Cuting $29.68 VS S6.95 EyeBuyDirect.com Zanni Optical Wish ring The Market for Glasses Example 1 update: Recently there have been several companies bought up small home "smart" device selling glasses online direct to consumers companies. for as little as $7. Some even offer a subscription plan where you get a new pair Google bought up Nest and Amazon bought of glasses every month. Zenni Optical recently started advertising online and using use than other home security products since celebrity spokespeople to enhance their brand. Ring. Now Nest and Ring are much easier to they can use Alexa and "Hey Google." in a much easier way than producers not owned Zenni optical has sold over 20 million pairs by a major technology company. Nest and of glasses and is growing. Along with EyeBuyDirect, Zeelool, and GlassessUSA Ring now have advertisements during popular tv shows and on various social media Choose one of the examples 1. How is this market changing? 2. What market structure might it be in the future? 3. What effect might this have on producers and consumers?
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