A firm that wanted to conduct a short-term activity in order to boost consumer buying would use which of the following strategies? A) Sales promotions B) Special offers C) Trade shows D) Point-of-sale displays E) Missionary selling
A firm that wanted to conduct a short-term activity in order to boost consumer buying would use which of the following strategies? A) Sales promotions B) Special offers C) Trade shows D) Point-of-sale displays E) Missionary selling
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Transcribed Image Text:19. A firm that wanted to conduct a short-term activity in order to boost consumer buying would use
which of the following strategies?
A) Sales promotions
B) Special offers
C) Trade shows
D) Point-of-sale displays
E) Missionary selling
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