Review the seven Ps of services marketing. How would they change your strategy in the simulation? How do the challenges of executing the additional Ps of services marketing relate to your previous, current, or potential work experiences based on industry? Provide specific examples.

Review the seven Ps of services marketing. How would they change your strategy in the simulation? How do the challenges of executing the additional Ps of services marketing relate to your previous, current, or potential work experiences based on industry? Provide specific examples.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Activities of promoting and showcasing offerings to customers to create value. Various sectors, including hospitality, tourism, and professional services use service marketing.

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Step 2: Explain The seven Ps of services marketing are as follows: Product/Service: This aspect of serv

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Step 3: Explain In the context of a simulation, incorporating the seven Ps of services marketing

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Step 4: Explain Challenges in implementing the additional Ps of services marketing

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