Required:Identify the target audience of GRAB:Who is the target audience for this product or service? Consider factors such as age, gender, income level, interests. 6:34= WIKIPEDIAGrab (company)Article TalkZAGrab Holdings Inc. is a Singaporean multinationaltechnology company headquartered in One-North,Singapore. It is the developer of a super-app forride-hailing, food delivery and digital paymentsservices on mobile devices that operates inSingapore, Malaysia, Cambodia, Indonesia,Myanmar, the Philippines, Thailand and Vietnam.FormerlyТуреGrab Holdings Inc.GrabTraded asAA.LTEMyTeksi (2011-2013)GrabTaxi (2013-2016)PublicQen.m.wikipedia.orgNasdaq: GRAB (ClassA) 6:34E Grab=GrabX GrabGrasAAGuided by the GrabWay, our mission is todrive Southeast Asiaforward by creatingeconomicempowerment foreveryone.Grab for iOS4.9.LTEgrab.comGrabQOpen App

Target marketing is a strategic approach in which a business tailors its marketing efforts to reach…

Answered: Required: Identify the target audience…

Required: Identify the target audience of GRAB: Who is the target audience for this product or service? Consider factors such as age, gender, income level, interests.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

Required:
Identify the target audience of GRAB:
Who is the target audience for this product or service? Consider factors such as age, gender, income level, interests.

6:34
= WIKIPEDIA
Grab (company)
Article Talk
ZA
Grab Holdings Inc. is a Singaporean multinational
technology company headquartered in One-North,
Singapore. It is the developer of a super-app for
ride-hailing, food delivery and digital payments
services on mobile devices that operates in
Singapore, Malaysia, Cambodia, Indonesia,
Myanmar, the Philippines, Thailand and Vietnam.
Formerly
Туре
Grab Holdings Inc.
Grab
Traded as
AA
.LTE
MyTeksi (2011-2013)
GrabTaxi (2013-2016)
Public
Q
en.m.wikipedia.org
Nasdaq: GRAB (Class
A)

6:34
E Grab
=
Grab
X Grab
Gras
AA
Guided by the Grab
Way, our mission is to
drive Southeast Asia
forward by creating
economic
empowerment for
everyone.
Grab for iOS
4.9
.LTE
grab.com
Grab
Q
Open App

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