Part 1 write a 300-word analysis of the attached home page for Midland Tools (a Courtenay hardware store). While the home page notes that their new website is currently under construction, that has been the case for more than three years! There are no specific requirements for your analysis, but you might focus on any of the ideas including: • Is AIDA used? • Is the writing concise? • Is the navigation simple? • Is the language appropriate? • Who is the intended audience? • What is the site’s primary purpose? • Does it use the platform effectively? • Which rhetorical strategies are at work? • Are parallelism, lists, and headings used? • What are its general strengths and weaknesses? Part 2 The second part asks you to identify what you think are the three most important problems with the webpage’s written content, describe why each one
Part 1
write a 300-word analysis of the attached home page for Midland Tools (a Courtenay hardware store). While the home page notes that their new website is currently under construction, that has been the case for more than three years! There are no specific requirements for your analysis, but you might focus on any of the ideas including: • Is AIDA used? • Is the writing concise? • Is the navigation simple? • Is the language appropriate? • Who is the intended audience? • What is the site’s primary purpose? • Does it use the platform effectively? • Which rhetorical strategies are at work? • Are parallelism, lists, and headings used? • What are its general strengths and weaknesses?
Part 2
The second part asks you to identify what you think are the three most important problems with the webpage’s written content, describe why each one is important, and explain how you would fix each one. • What would be the top three things you would focus on when revising the page? • Why are those three the most important problems? • How would you fix each one? Write three sentences for each of the 3 key things you think should be fixed: 1. one sentence identifying the problem. 2. one sentence explaining why you think that problem is one of the most important to fix. 3. once sentence showing or telling how you would fix the problem
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