LET US APPLY WHAT YOU HAVE LEARNED Pretend that your company has been making and selling one product for the past five years. Plan to make additional three products. These may be in the same category as the first product or not. Use the following format. GOODS OR REASON FOR NEEDS/WANTS THAT HAS BEEN SATISFIED PRODUCTS SERVICES OFFERING THE PRODUCT Original Product New Product New Product 2 New Product 3

LET US APPLY WHAT YOU HAVE LEARNED Pretend that your company has been making and selling one product for the past five years. Plan to make additional three products. These may be in the same category as the first product or not. Use the following format. GOODS OR REASON FOR NEEDS/WANTS THAT HAS BEEN SATISFIED PRODUCTS SERVICES OFFERING THE PRODUCT Original Product New Product New Product 2 New Product 3

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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