Identify and explain the significant influences on the buyers of your Course Project product. Identify and explain the major environmental forces that affect the buyers of your Course Project product. Analyze and propose at least one strategy for influencing buying behavior considering the major influences and environmental forces impacting buyers of your Course Project product.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter3: The Marketing Environment
Section: Chapter Questions
Problem 1DYMP
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  • Identify and explain the significant influences on the buyers of your Course Project product.
  • Identify and explain the major environmental forces that affect the buyers of your Course Project product.
  • Analyze and propose at least one strategy for influencing buying behavior considering the major influences and environmental forces impacting buyers of your Course Project product.
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