Discuss which marketing research method you will use to understand the preferences of the customer about an electric SUV in the context of Pakistan. And explain why you use that specific marketing research method in the context of Pakistan?
Companies can conduct their own
Assume that you are the country manager of Honda Atlas Cars Pakistan, and your company want to launch an electric SUV in Pakistan.
Discuss which marketing research method you will use to understand the preferences of the customer about an electric SUV in the context of Pakistan.
And explain why you use that specific marketing research method in the context of Pakistan?
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