South Asia market. They have no prior experience of working in this part of the world and have hired you as their Marketing expert. Your very first task is to a brief analysis of the Marketing Challenges which the company could face in the initial year or two of their launch Feel free to make assumptions
South Asia market. They have no prior experience of working in this part of the world and have hired you as their Marketing expert. Your very first task is to a brief analysis of the Marketing Challenges which the company could face in the initial year or two of their launch Feel free to make assumptions
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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