Business Marketing Analysis You are requested to develop a detailed analytical report on a 'Marketing Analysis' for any exist- ing product/service you must choose in Bahrain's business environment. The chosen product is PlayStation 5. The report should address the following issues and requirements: 1. The nature of the product's/ service's features, characteristics, and functions. 2. The market segmenta- tion, target market, and positioning statement of the product/service. 3. Identify the marketing strategy that this product/service adopts to compete in its buusiness industry

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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I choosed the Playstation 5. Please can you do the marketing analysis for my questions.
Business
Marketing Analysis You are requested
to develop a detailed analytical report
on a 'Marketing Analysis' for any exist-
ing product/service you must choose
in Bahrain's business environment.
The chosen product is PlayStation
5. The report should address the
following issues and requirements:
1. The nature of the product's/
service's features, characteristics, and
functions. 2. The market segmenta-
tion, target market, and positioning
statement of the product/service.
3. Identify the marketing strategy
that this product/service adopts to
compete in its business industry.
Transcribed Image Text:Business Marketing Analysis You are requested to develop a detailed analytical report on a 'Marketing Analysis' for any exist- ing product/service you must choose in Bahrain's business environment. The chosen product is PlayStation 5. The report should address the following issues and requirements: 1. The nature of the product's/ service's features, characteristics, and functions. 2. The market segmenta- tion, target market, and positioning statement of the product/service. 3. Identify the marketing strategy that this product/service adopts to compete in its business industry.
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