Audiotech is a small, family- owned firm, it believes it should Global Expansion or Business as Usual? Audiotech Electronics, founded in 1959 evaluate and consider global by a father and son, currently operates a expansion. 35,000-square-foot factory with 75 employ- ees. The company produces control consoles Critical Thinking for television and radio stations and recording Questions studios. It is involved in every facet of production-designing the systems, installing the circuits in its computer boards, and even manufacturing and painting the metal cases housing the consoles. The company's products are used by all the major 2. What are some of the unique problems that a small broadcast and cable networks. The firm's newest products allow television correspondents to simultaneously hear and communicate with their counterparts in different geographic locations. Audiotech has been very successful meeting its cus- tomers' needs efficiently. Audiotech sales have historically been strong in the United States, but recently, growth is stagnating. Even though business might face in global expansion that larger firms would not?

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Audiotech is a small, family-
owned firm, it believes it should
Global Expansion or Business as Usual?
Audiotech Electronics, founded in 1959 evaluate and consider global
by a father and son, currently operates a expansion.
35,000-square-foot factory with 75 employ-
ees. The company produces control consoles Critical Thinking
for television and radio stations and recording Questions
studios. It is involved in every facet of production-designing
the systems, installing the circuits in its computer boards, and
even manufacturing and painting the metal cases housing the
consoles. The company's products are used by all the major 2. What are some of the unique problems that a small
broadcast and cable networks. The firm's newest products
allow television correspondents to simultaneously hear and
communicate with their counterparts in different geographic
locations. Audiotech has been very successful meeting its cus-
tomers' needs efficiently.
Audiotech sales have historically been strong in the
United States, but recently, growth is stagnating. Even though
business might face in global expansion that larger firms
would not?
Transcribed Image Text:Audiotech is a small, family- owned firm, it believes it should Global Expansion or Business as Usual? Audiotech Electronics, founded in 1959 evaluate and consider global by a father and son, currently operates a expansion. 35,000-square-foot factory with 75 employ- ees. The company produces control consoles Critical Thinking for television and radio stations and recording Questions studios. It is involved in every facet of production-designing the systems, installing the circuits in its computer boards, and even manufacturing and painting the metal cases housing the consoles. The company's products are used by all the major 2. What are some of the unique problems that a small broadcast and cable networks. The firm's newest products allow television correspondents to simultaneously hear and communicate with their counterparts in different geographic locations. Audiotech has been very successful meeting its cus- tomers' needs efficiently. Audiotech sales have historically been strong in the United States, but recently, growth is stagnating. Even though business might face in global expansion that larger firms would not?
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