After Amazon purchased wholefoods and offered online grocery shopping and delivery , Walmart recently announced its new strategy on delivery service for online grocery shopping.That is , when you are busy and not at home after shopping grocery online, the employee will open your door by scanning a code and put everything in your refrigerator. Customer can monitor everything through the walmart app on cell phone. How do you think about this marketing strategy of walmart ? How do you think the impact of high technology on tourism industry ?
After Amazon purchased wholefoods and offered online grocery shopping and delivery , Walmart recently announced its new strategy on delivery service for online grocery shopping.That is , when you are busy and not at home after shopping grocery online, the employee will open your door by scanning a code and put everything in your refrigerator. Customer can monitor everything through the walmart app on cell phone. How do you think about this marketing strategy of walmart ? How do you think the impact of high technology on tourism industry ?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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After Amazon purchased wholefoods and offered online grocery shopping and delivery , Walmart recently announced its new strategy on delivery service for online grocery shopping.That is , when you are busy and not at home after shopping grocery online, the employee will open your door by scanning a code and put everything in your refrigerator. Customer can monitor everything through the walmart app on cell phone.
How do you think about this marketing strategy of walmart ? How do you think the impact of high technology on tourism industry ?
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