a. The size of the current and potential market (quantify in dollar value, number of firms, size of firms, numbers of consumers etc.) b. The changes that have taken place in the market within the last two years. c. The changes that are expected to take place in the future. Use a table (maximum of one page) and; d. Identify three competitors in the electric vehicle marketplace and describe the strengths and weaknesses of your chosen competitors. e. Rank the three competitors in order of importance to the New Zealand market and in a sentence or two for each, justify your rankings

a. The size of the current and potential market (quantify in dollar value, number of firms, size of firms, numbers of consumers etc.) b. The changes that have taken place in the market within the last two years. c. The changes that are expected to take place in the future. Use a table (maximum of one page) and; d. Identify three competitors in the electric vehicle marketplace and describe the strengths and weaknesses of your chosen competitors. e. Rank the three competitors in order of importance to the New Zealand market and in a sentence or two for each, justify your rankings

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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