A company has a new product that is in the market introduction stage of the product life cycle. What distribution channel decision needs to be made at this point?Multiple ChoiceFocus should be on Promotion, not Place.All distribution channels should be considered at this point.Distribution should be limited and selective.Distribution should be widespread and intensive.Focus should be on Product, not Place.

Product life cycle refers to the group of four stages that describe how new product comes in the…

Answered: A company has a new product that is in…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Need the correct answer to this practice question I found online please What is marketing mix? It is a way of describing how consumers are exposed to a mixture of brands. It is a method of combining multiple tangible products from one brand into a single campaign. It is a marketing technique, which combines diverse advertising channels in one campaign. It describes actions a consumer goes through before a business considers them a lead.
Explain why managers use customer relationship management systems. More than one answer may be correct. to target profitable customers to customize marketing messaging to improve pricing decisions to speed the supply chain
Explain what a wholesaler does. How does this benefit the retailer? How does this benefit the manufacturer? Discuss the four possible elements of the promotion mix.
Mention briefly the factors that have to be considered in order to objectively determine the sales territories for allocation to salesman.
Scotch Whiskey, Champagne Sparkling Wine, Parmesan Cheese, Dijon Mustard—what do all of these have in common? They are not brand names but rather geographical indicators (GIs) of the origins of these foodstuffs. Europe has a long history of gastronomical delicacies that the European Union has been eager to protect for economic reasons. For example, not just any sparkling wine can be labeled champagne because only sparkling wine produced in the Champagne region of France can put that on the label. The British government is launching a registry of Scottish whiskey makers to protect its $4 billion industry from imitators who label their whiskey as Scotch. True Scotch must be aged in oak casks in Scotland for at least three years. Dijon mustard must be produced in Dijon, France, with chardonnay wine from the Burgundy wine region. Parmesan cheese was developed more than 2,000 years ago in Parma, Italy, which also boasts Parma ham (Prosciutto di Parma). True Swiss cheeses, such as Emmental,…
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Please answer the below questions to promote AMC theatres Choose your own but make it about AMC theatres What are the promotion objectives? What is the budget for the promotion? Provide your reasoning. What are the right promotional elements (promotional mix: advertising, public relations, direct marketing, personal selling, sales promotions) to achieve the promotion objectives within the budget? Provide your reasoning. For the above promotional elements you chose, please come up with the content of the promotion for each element and create promotion mockups. For example, if you decide to use pioneering advertising, create a storyboard for the ad. If you are using your organization’s social media platforms, create social media mockups.
Describe a promotion strategy of this service by providing the distribution objective and strategy ( make sure to mention if it will be intensive, exclusive or selective strategy for your service and why you choose this strategy. Information about the services: this is a mobil truck which services is to assist people with disabilities o any situation that limited then to go to the salon an get nials done.
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19. A firm that wanted to conduct a short-term activity in order to boost consumer buying would use which of the following strategies? A) Sales promotions B) Special offers C) Trade shows D) Point-of-sale displays E) Missionary selling
1) They organize their activities to connect with the buyer all through undeniably tricky buy travel 2) They outfit enthusiasm for their brands by syndicating content that enables the buyer to assemble his or her particular promoting character and, all the while, to fill in as a brand diplomat 3) They perceive the need to have a similar outlook as a substantial scale mixed media distributor as they deal with a stunning increment in the substance they make to help items, fragments, channels, and advancements At last, these advertisers deliberately plot how to assemble and utilize the plenty of advanced information now accessible Can someone help me explain the challenges American Express has with their current sales strategy

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