Understanding Adaptive Selling Strategies based on Social Styles
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MKT 270 2-2 Short Paper-Adaptive Selling
Niyah Vanbeverhoudt
Southern New Hampshire University
According to the Keirsey Temperament Sorter, my social style is Guardian. After reviewing the description, I agree with that as my social style because almost everyone I know calls me the “mom”. I’m always taking charge and making sure everyone has everything they need or more. It makes me feel good about myself to help others. The core characteristics of a Guardian are they tend to be dutiful, cautious, humble, and focused on credentials, they pride themselves on being dependable, helpful, and hardworking, they make loyal mates, responsible parents, and stabilizing leaders and lastly, they are concerned citizens who trust authority, join groups, seek security, prize gratitude, and dream of meting out justice. (Keirsey.)
Guardians make up about 40 to 45 percent of the population. They are down to earth and follow rules and take pride in being dependable and trustworthy. There are 4 different types of Guardians, the Guardian Supervisor, Guardian Inspector, Guardian Provider, and Guardian Protector. The Guardian Protector seems to fit me best compared to the other types.
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