Campaign Proposal

pptx

School

Arizona State University *

*We aren’t endorsed by this school

Course

HB2098

Subject

Communications

Date

Apr 3, 2024

Type

pptx

Pages

Uploaded by AgentBraveryWren13

Tin Roof Tacos Campaign Proposal Tin Roof Tacos Campaign Proposal Worldwide Roots Worldwide Roots

Did you know… Americans consume 4.5 billion tacos annually ALSO 6.5 million Americans have never had a taco

Purpose The purpose of our campaign proposal presentation is to persuade our audience into believing our ideas and goals will be achieved

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Situational Analysis Our problem is a lack of social media presence and content produced for business promotion. Help Tin Roof grow their social media presence and engage with more customers

Target Audience ● Boise State students ➔ Sorority and Fraternity philanthropy events ➔ Catering for club organizations ➔ Other academic fundraisers and events

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Evaluation

Stewardship 1. More business for all locations in the Treasure Valley 2. Continue to collaborate with local organizations and create a brand recognized locally 3. Hold fundraisers for charitable organizations 4. Follow ups to measure success following our campaign

Conclusion 1. More presence on social media platforms that our target audience frequents 2. Continue to put promotional content out and collaborate with local businesses 3. Endorse America’s favorite street food

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References Cotton, K. (2019, May 2). Study: 6.5 million Americans have never eaten a Taco . wkyc.com. https://www.wkyc.com/article/news/weird/study-65-million-americans-have-never-eaten-a-taco/95-ca6a430a-8712-4303-a46a-64 ea0376a19b Bernot, K. (2019, April 30). Survey: 2% of Americans have never eaten a Taco . The Takeout. https://thetakeout.com/percentage-americans-have-never-eaten-taco-survey-1834414682

Campaign Proposal

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