Fundamentals of Management (10th Edition)
Fundamentals of Management (10th Edition)
10th Edition
ISBN: 9780134237473
Author: Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
Publisher: PEARSON
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Chapter 8, Problem 18DQ
Summary Introduction

To discuss:

Avon's environment and external forces for change.

Introduction:

Organizational changes are changes required to be made in people, structure, or technology in order to deal with a business situation. The calm waters metaphor means that change is an occasional disruption in the normal flow events and it can be planned and managed. The white-water rapids metaphor change is ongoing, and managing it is a continual process.

According to the Lewin's and Kotter's Model of change: This model described the steps to be taken for an organizational change. The steps are as follows:

  1. Unfreezing (Creating the motivation for change)
  2. Changing (Implementing new systems and procedures)
  3. Refreezing (Support and maintenance for the change)

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