Production and Operations Analysis, Seventh Edition
Production and Operations Analysis, Seventh Edition
7th Edition
ISBN: 9781478623069
Author: Steven Nahmias, Tava Lennon Olsen
Publisher: Waveland Press, Inc.
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Chapter 7.1, Problem 2P
Summary Introduction

Interpretation: More leisure time and/or wealth naturally lead to increased demand for services, this statement has been discussed.

Concept Introduction: Increase in money or convenience lead to increase in the demand of service. Suppose there are two family lives in Delhi, one family belong from middle class and second family belong to upper class. The expenditure of both the families are different. Upper class family hire a cook for cooking the food whereas middle class family cook the food by themselves. Upper class hire a servant for serving tea to the guest whereas middle class entertain their guest by themselves. Upper class use washing machine to wash their cloth but middle class wash their cloth by own.

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1) View the video What is Operations Management  (14.01 minutes, Ctrl+Click on the link); what are your key takeaways (tie to one or more of the topics discussed in Chapters 1 and/or 2) after watching this video. (https://www.viddler.com/embed/d01189e1)       Note: As a rough guideline, please try to keep the written submission to one or two paragraphs.       2) View the video What McDonald’s is serving up at its new CosMc’s Chain (3.42 mins, Ctrl+Click in the link), and answer the following questions: (https://www.youtube.com/watch?v=k7ojpUzE8q4)       i) From a strategic perspective, why do you think McDonald’s is opting for this new chain rather than trying to launch the new menu in its existing restaurants?   ii) What factors do you think in McDonald’s external and internal environments are driving its decision to open the CosMc’s locations?   iii) How do you think this format will improve McDonald’s profit margin as compared to its regular fast-food restaurants?       Note: As a…
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