Conduct an interview with a prospective purchaser of a new bicycle and translate the customer wants into specific how’s of the firm. Introduction: Interview and surveys from customers are very important for a company to get an insight about their customers’ views. It must be carried periodically for every product which helps them to raise the standards of sales.

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Chapter 5, Problem 7P

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To determine: Conduct an interview with a prospective purchaser of a new bicycle and translate the customer wants into specific how’s of the firm.

Introduction: Interview and surveys from customers are very important for a company to get an insight about their customers’ views. It must be carried periodically for every product which helps them to raise the standards of sales.

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