OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
7th Edition
ISBN: 9780077835439
Author: Roger G Schroeder, M. Johnny Rungtusanatham, Susan Meyer Goldstein
Publisher: McGraw-Hill Education
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Chapter 5, Problem 3DQ
Summary Introduction
To determine: The ways by which the managerial tasks differ among the services of a vending machine, house cleaning service, and appliance repair.
Introduction: Service is an immaterial activity which does not result in ownership and cannot be stored. It is consumed during a sale or transaction process.
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1) View the videos Taco Bell test-drives Live Mas restaurant concept in South Bay (0.32 mins, Ctrl+Click on the link) https://www.youtube.com/watch?v=04wRc5Wg8GU , and First-ever Taco Bell Live Mas Café serving exclusive drinks in Chula Vista (1.56 mins, Ctrl+Click on the link) https://www.youtube.com/watch?v=fq6jDxJk1LM , and answer the following questions:
a) What is driving Taco Bell to try a beverage-focused format?
b) What type of a process strategy does their beverage-focused format represent?
c) What operational issues do you think Taco Bell would face from their beverage-focused format?
d) What do you think are the main advantages and disadvantages of kiosk ordering?
Note: As a rough guideline, please try to keep the written submission to one or two paragraphs for each of the questions.
2) Taipei Pharmaceuticals is planning to open a new manufacturing facility as part of its expansion plans. The firm has narrowed down the search to locate its new manufacturing facility…
1) View the videos Taco Bell test-drives Live Mas restaurant concept in South Bay (0.32 mins, Ctrl+Click on the link) https://www.youtube.com/watch?v=04wRc5Wg8GU , and First-ever Taco Bell Live Mas Café serving exclusive drinks in Chula Vista (1.56 mins, Ctrl+Click on the link) https://www.youtube.com/watch?v=fq6jDxJk1LM , and answer the following questions:
a) What is driving Taco Bell to try a beverage-focused format?
b) What type of a process strategy does their beverage-focused format represent?
c) What operational issues do you think Taco Bell would face from their beverage-focused format?
d) What do you think are the main advantages and disadvantages of kiosk ordering?
Note: As a rough guideline, please try to keep the written submission to one or two paragraphs for each of the questions.
2) Taipei Pharmaceuticals is planning to open a new manufacturing facility as part of its expansion plans. The firm has narrowed down the search to locate its new manufacturing facility…
Chapter 5 Solutions
OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
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