Marketing
Marketing
14th Edition
ISBN: 9781259924040
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
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Chapter 4.3, Problem 4.3LO
Summary Introduction

To determine: The various concepts of social responsibility.

Introduction:

The duty of an individual and the companies to act in the best interest of the society and the environment as a whole is known as the social responsibility.

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Ethical decision making includes several influential factors, Except Question 15Answer a. Extent of problems b. Probability of Harm  c. Social consensus d. All of the above    e. Top management actions
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Go to the following link: Forbes TOP companies with the Best CSR reputations. https://www.forbes.com/sites/vickyvalet/2018/10/11/the-worlds-most-reputable-companies-for-corporate-responsibility-2018/#480e6d813371 Be prepare to share your findings in class. Please write your answers in complete sentences. Choose an organization with best CSR Visit the organizations website and copy link to their website below   Does the company have a societal marketing orientation, or is it a company that is known solely for their corporate giving? Explain.   How is this company practicing CSR? Provide examples     Discuss how customers would know this company is a socially responsible company by looking at their website. Please provide examples of your findings below.
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